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In the evolving landscape of foreign investment in China, it is essential to examine the latest statistics and emerging trends that shape the dynamics of this crucial market. This article delves into the intricacies of foreign direct investment in China (FDI), dissecting the figures, patterns, and the broader context that characterizes China's investment environment. In a world where China plays a major role in global economics, comprehending the driving forces behind the shifting tides of foreign investment in this nation is not only informative but also indispensable for investors and businesses seeking to invest in China.

Recent Statistics on Foreign Investment in China

Recent Trends and Figures

In recent years, China has solidified its position as the second-largest recipient of foreign direct investments (FDI) globally, an impressive feat underscored by the nation's dynamic FDI statistics. In 2021, China attracted an estimated 181 billion U.S. dollars in FDI, reinforcing its status as a global investment hub. Remarkably, even in the midst of the challenging COVID-19 pandemic, FDI inflows into China displayed resilience, growing by 5.7 percent in 2020. Building on this momentum, 2021 witnessed a remarkable 21 percent surge in FDI, demonstrating the world's sustained interest to invest in China.

While the influx of FDI is noteworthy, the path it takes to reach Chinese shores is equally intriguing. International financial hubs such as Hong Kong and the Virgin Islands played pivotal roles in directing foreign financial streams into China. Official records from Statista indicate that over 50 percent of inward Chinese FDI stock in 2020 flowed through Hong Kong, with a substantial share also originating from the Virgin Islands. Moreover, calculations by UNCTAD aimed at tracing back ultimate investors revealed that approximately 10.4 percent of China's total inward FDI stock in 2020 originated from investors in the United States, 7.6 percent from Japan, and 6.1 percent from the United Kingdom. Interestingly, 10.4 percent of this stock came from Hong Kong, with 12.1 percent originating from within China, specifically from Chinese companies not registered on the mainland.

However, it's important to note that China's FDI landscape still retains relatively high restrictions and encounters stiff competition from domestic companies. These factors have contributed to lower FDI growth rates and a decline in greenfield investment since 2011. According to FDI Intelligence, in the early 2010s, greenfield foreign direct investment (FDI) into China reached an estimated capital expenditure between $70 billion and $80 billion, surpassing other nations. Nevertheless, by 2020, this figure had significantly decreased to $30 billion, further reducing to $29 billion in 2021. In the first half of 2022, greenfield FDI in China hit its lowest level on record. While greenfield investments have dwindled, there has been a parallel increase in outbound investments, driven by China's Belt and Road Initiative (BRI), which has mobilized Chinese investments abroad. In 2012, the volume of inbound FDI into China surpassed outbound FDI from China by fourfold. However, in 2021, the balance tilted in favor of outbound FDI, constituting 53.4% of the country's total foreign FDI flows. Notably, the Asia-Pacific region has absorbed half of Chinese overseas FDI, reflecting China's global investment reach.

Sectors and Destinations Attracting Foreign Investment in China

The landscape of foreign investment in China is witnessing transformative shifts in both industry and destination. Traditionally, the manufacturing sector reigned supreme, attracting a substantial portion of foreign investments. However, according to Statista, over the past 15 years, manufacturing's dominance has gradually waned. In its place, the service sector has emerged as a formidable player, rapidly gaining significance. Industries such as IT, leasing, and business services are driving this shift, underscoring China's evolving economy and investment environment.

While China's economic development extends beyond its coastal regions into the inner provinces, FDI inflows predominantly target these thriving coastal areas, which have absorbed over 80 percent of total investments in recent years. The dynamic regions of China, including the Yangtze River Delta encompassing Shanghai, Jiangsu, and Zhejiang province, the Greater Bay Area in Guangdong, and the northern regions like Beijing, Tianjin, and Shandong province, have been especially attractive to foreign investors. These areas have been hubs of foreign investment activities. Many investments have been concentrated in Special Economic Zones, which offer advantageous conditions for foreign investors, further enticing global corporations to seek opportunities within China.

Sectors and Destinations Attracting Foreign Investment in China
FDI inflows predominantly target Chinese thriving coastal areas, which have absorbed over 80 percent of total investments in recent years. Source: TCS

Factors Driving Foreign Investment in China

Government Policies and Incentives Shaping Foreign Investment

The realm of foreign investment in China is significantly influenced by the strategic policies and incentives laid out by the Chinese government. These policies play a pivotal role in shaping the landscape of investment. In recent years, China has introduced a series of policies designed to promote and facilitate foreign investment. One notable example is the revision of the Catalogue for Guidance for Foreign Investment Industries. This catalog has been continuously updated to offer greater access to foreign investors by removing restrictions and encouraging investment in various sectors, including high-tech industries and service sectors.

Moreover, as part of the broader initiatives such as the "Belt and Road," China has actively engaged in promoting international investments. The establishment of the Silk Road Fund and the Asian Infrastructure Investment Bank (AIIB) has provided new platforms for international investors to participate in infrastructure projects within and beyond China's borders. These initiatives have created more opportunities for foreign direct investment in China and fostered stronger international economic partnerships.

Factors Driving Foreign Investment in China
The Belt and Road Initiative (BRI). Source: The World Bank

On a more localized level, China has also been keen on creating a favorable environment for foreign investment by establishing Free Trade Zones (FTZs). These FTZs offer preferential policies and fewer restrictions to attract foreign investors. Moreover, the Foreign Investment Law, which came into effect in 2020, reinforced the protection of the rights and interests of foreign investors, further boosting their confidence.

Economic and Market Developments Impacting Foreign Investment

Economic and market developments have a profound impact on the dynamics of foreign investment in China. Notably, China's steady economic growth and expanding middle class have transformed it into an attractive destination for investment. The nation's shift towards a more consumption-driven economy has presented new opportunities for foreign companies, particularly in sectors catering to Chinese consumers, such as e-commerce, retail, and consumer goods.

Market conditions in China are continually evolving, and foreign investors are keenly observing these shifts. The rise of e-commerce giants and digital platforms has altered consumer behavior and preferences, offering opportunities for investments in technology and digital services. Furthermore, the growth of environmentally-conscious consumerism has led to a surge in clean energy and sustainable technology investments.

Economic and Market Developments Impacting Foreign Investment in China
The rise of e-commerce giants and digital platforms has offered opportunities for investments in technology and digital services. Source: Statista

Final Thoughts

In conclusion, staying attuned to the ever-evolving landscape of foreign investment in China is essential. As the nation continues to open up its markets, enact favorable policies, and exhibit impressive economic growth, foreign investors have abundant opportunities to explore. It is crucial to remain informed and leverage these insights when making investment decisions. For a comprehensive guide and expert support in navigating the complexities of foreign investment, we invite you to explore Viettonkin's wealth of resources and services, which are tailored to assist and empower foreign investors. Stay ahead of the curve and make informed decisions with Viettonkin.

Foreign investment in Vietnam has reached unprecedented levels, making it a red-hot destination for global investors. This Southeast Asian gem boasts a thriving investment climate, driven by robust FDI statistics and a strategic position for investing. With the government's investor-friendly policies and a booming economy, FDI in Vietnam is surging, creating significant opportunities for those seeking to capitalize on the country's growth story. In this article, we'll explore the factors underpinning the foreign investment boom and delve into the statistics, industries, and incentives that are attracting investment to Vietnam. Join us as we unravel the reasons behind this surge and why investing in Vietnam is becoming increasingly attractive for global players.

The Surge in Foreign Investment

Surging Foreign Direct Investment (FDI)

Foreign investment in Vietnam has experienced an extraordinary surge in recent years, firmly establishing the country as a magnet for global capital. The statistics tell a compelling story: In the first nine months of 2023, FDI in Vietnam reached an impressive $20.21 billion, reflecting a remarkable 7.7% increase compared to the same period in the previous year. This surge is not an isolated event; it's part of a broader trend of increasing investor confidence in Vietnam.

Notably, the records for foreign investment have been consistently broken in Vietnam. In 2022, the country achieved an all-time high in terms of FDI disbursement, eclipsing the previous record by a substantial margin. This attests to the mounting confidence international investors place in Vietnam's economic potential.

Diverse Industry Involvement in Foreign Investment

The surge in foreign investment is distributed across various industries and sectors. Processing and manufacturing, in particular, has emerged as a magnet for foreign capital. For instance, as of September 20, 2023 this sector saw a 15.5% increase in foreign investment year-on-year. Additionally, real estate, banking and finance, wholesale and retail have all experienced substantial inflows, contributing significantly to Vietnam's economic growth.

Diverse Industry Involvement in Foreign Investment
Processing and manufacturing has emerged as a magnet for foreign capital. Source: tapchicongsan.org.vn

Global Investors' Foothold in Vietnam

It's important to note that these investments originate from a range of countries, including but not limited to Singapore, Japan, South Korea, China, and the United States. For example, Singapore-based companies have poured substantial investments into Vietnamese manufacturing facilities, while Japanese firms have shown great interest in research and development centers, highlighting Vietnam's appeal as a technology hub.

To illustrate the tangible impact of this surge in foreign investment, consider the case of the Samsung Electronics Complex in Thai Nguyen province. This mammoth project, with an impressive investment of $7.5 billion, has become a symbol of Vietnam's attractiveness to investors. It's not only a substantial source of employment, providing jobs to over 38,500 workers, but also a crucial contributor to Vietnam's export growth.

Factors Driving Foreign Investment Growth

Proactive Government Policies

The remarkable surge in foreign investment in Vietnam can be attributed to a confluence of factors that make the country a magnet for global investors. One key driver is the Vietnamese government's proactive stance in facilitating foreign investment. Over the years, Vietnam has consistently improved its business environment through a series of legislative and policy reforms. These efforts have simplified administrative procedures, reduced bureaucracy, and enhanced transparency, providing a friendlier ecosystem for investors.

Government initiatives such as key economic zones (KEZs) have also played a pivotal role. These designated zones offer tax incentives, streamlined regulatory processes, and superior infrastructure, luring foreign investors seeking favorable conditions for their businesses.

Strategic Location and Gateway to ASEAN

Vietnam's strategic location in Southeast Asia further bolsters its appeal. Situated at the crossroads of key trade routes, the country serves as a gateway to the ASEAN market of over 600 million consumers. This strategic advantage has made Vietnam a preferred destination for companies looking to establish regional hubs, access regional markets, and participate in global value chains.

Skilled Workforce and Vocational Training

Vietnam's abundant, skilled labor force is another significant factor. The country boasts a youthful and tech-savvy population, making it an ideal destination for companies seeking a well-educated workforce. Moreover, the government has continually invested in vocational training programs to ensure a steady supply of skilled workers.

Robust Infrastructure and Efficient Supply Chains

The robust infrastructure in Vietnam, including modern ports, highways, and logistics facilities, has been a critical driver of investment. This infrastructure supports efficient supply chain management and reduces operational costs for businesses, further enhancing the country's attractiveness.

Factors Driving Foreign Investment Growth
The robust infrastructure in Vietnam has been a critical driver of investment. Source: baochinhphu.vn

Global Economic Trends and Supply Chain Diversification

Global economic trends have played a role in the surge of foreign investment in Vietnam. The reconfiguration of supply chains due to factors like the US-China trade tensions and the COVID-19 pandemic has prompted companies to diversify their production bases. Vietnam, with its stable political climate and growth prospects, has emerged as a preferred alternative for many companies.

The Impact of Foreign Investment on Vietnam's Economy

Robust GDP Growth and Economic Resilience

The surge in foreign investment in Vietnam has left an indelible mark on the country's economy. A primary indicator of this impact is the robust growth in Vietnam's GDP. The influx of foreign capital, coupled with an expansion of industries, has contributed significantly to Vietnam's economic development. In recent years, Vietnam has consistently maintained impressive GDP growth rates, making it one of the fastest-growing economies in Southeast Asia. According to a report by the Singapore-based United Overseas Bank (UOB), Vietnam's GDP growth rate is anticipated to reach 6.6% in 2023, and it is expected to remain above 6% in the coming years, largely driven by foreign investment.

Diversification of Investment across Industries

One notable effect of increased foreign investment is the diversification of industries and regions that benefit from it. Traditionally, foreign investment was concentrated in processing and manufacturing and export-oriented sectors. However, as Vietnam's economy matures, investors are now exploring a broader range of industries. This diversification has led to increased economic resilience, as the country is less dependent on a single sector. For instance, the service sector has seen a significant uptick in foreign investment, with the retail and e-commerce industries witnessing substantial growth.

Foreign-invested enterprises (FIEs) have made significant contributions to Vietnam's export landscape, utilizing the country's favorable conditions to excel on the global stage. Take the case of Nestlé, the Swiss multinational food and beverage company, which expanded its operations in Vietnam. By establishing production facilities in the country, Nestlé not only met the surging demand for its renowned products but also bolstered Vietnam's reputation as an export hub for top-quality food and beverages. This strategic investment has substantially added to Vietnam's export earnings and highlighted its capacity to serve as a trusted and efficient source for consumer goods.

Embracing Sustainable and Responsible Investment

The surge in foreign investment is aligned with the principles of sustainable development and environmental, social, and governance (ESG) criteria. Foreign investors are increasingly mindful of ESG factors, and they are integrating sustainable practices into their operations in Vietnam. The LEGO factory in Vietnam, for instance, is committed to sustainability by using renewable energy sources and implementing waste reduction initiatives. This not only benefits the environment but also aligns with Vietnam's goals for a greener future.

Beyond short-term gains, the surge in foreign investment is expected to bring long-term economic benefits and sustainability. As the business environment in Vietnam continues to improve and investors expand their presence, the country is likely to witness further economic transformation. This includes the transfer of technology, knowledge, and expertise to the local workforce, which can enhance productivity and competitiveness while promoting sustainable development.

The Impact of Foreign Investment on Vietnam s Economy
Foreign investors are increasingly mindful of ESG factors, and they are integrating sustainable practices into their operations in Vietnam. Source: Lego

The remarkable surge in foreign investment in Vietnam signifies the nation's position as a highly attractive destination for global investors. Foreign direct investment (FDI) in Vietnam has reached unprecedented levels, propelling economic growth and development. Our exploration of investing in Vietnam has revealed that factors such as strategic location, government initiatives, and a skilled workforce have fueled this investment boom. As we've seen through examples, Vietnam's allure as an investment hub is evident. With a strong commitment to sustainable development, Vietnam's partnership with foreign investors is poised to foster long-term economic prosperity. For expert guidance and support in seizing the wealth of investment opportunities in Vietnam, look no further than Viettonkin. Connect with us today to embark on your investment journey in Vietnam.

Vietnam's vibrant hotel industry has been experiencing a resurgence, closely tied to the recovery of the tourism sector. Projections indicate that revenue in the hotel market is set to soar to US$1.49 billion in 2023. Anticipated figures signal a healthy annual growth rate of 7.37%, culminating in an estimated market volume of US$1.98 billion by 2027. 

This resurgence, driven by both domestic and international tourists, presents promising opportunities for foreign investors looking to expand their operations in Vietnam's hotel market. Join us as we explore the current state, prospects, and essential steps for establishing a hotel in this dynamic Southeast Asian nation.

An overview of hotel industry in Vietnam

The current situation of hotel market in Vietnam

The Vietnamese hotel industry's development is closely tied to the recovery of tourism. According to Savills Vietnam's report, in H1 2023, hotel occupancy rates reached 64%, showing a strong rebound to 92% compared to H1 2019. The average room price stood at 1.9 million VND per night, equivalent to 97% of 2019 rates.

In Ho Chi Minh City, hotel room supply increased by 3% year-on-year, totaling 15,662 rooms from 110 projects. Meanwhile, Savills Vietnam reported in Hanoi, a 10% year-on-year increase in hotel room supply for Q2 2023, reaching 10,962 rooms. The average annual room rent price reached 2.5 million VND per room, a 26% year-on-year increase.

However, in Q2 2023, hotel room occupancy was at 62%, significantly lower than the 73% recorded in the same period in 2019. The slow recovery in international tourists visiting Vietnam has impacted this trend.

Domestic tourists are a ray of hope for the hotel market. In the first seven months of this year, domestic overnight tourists reached 46.7 million, surpassing the 2019 pre-pandemic figure of 43.5 million.

Vietnam's hotel market is projected to reach $1.49 billion USD this year. In reality, Hanoi saw hotel room utilization rates exceed 57%, a 25.5% increase from the previous year. Some tourism-strong localities experienced accommodation revenue growing over 70%.

The long-term sustainability of hotel room occupancy is mostly connected to international tourists. In the first seven months of 2023, the number of new international visitors was only 67.5% compared to pre-pandemic levels (6.6 million arrivals compared to 9.8 million).

Nonetheless, a promising signal for international tourist growth is Vietnam's relaxed visa policy introduced on August 15, 2023, allowing visa-free entry for citizens of certain nations for 15 to 45 days and extending e-visa validity from 30 to 90 days.

Industry experts predict that Vietnam's hotel industry will benefit from the new visa policy, with favorable conditions for developing the international tourist segment. In July 2023, Vietnam welcomed over 1 million international tourists in a single month.

The current situation of hotel market in Vietnam
Vietnam's hotel market is projected to reach $1.49 billion USD this year. Source: Lotte Hanoi

The opportunities and potential sectors in hotel market in Vietnam

The Hanoi hotel market has shown positive developments alongside the tourism sector's recovery, and it is expected to continue attracting foreign investors looking to expand their operations. According to Mr. Matthew Powell, Director of Savills Hanoi, the market still holds significant growth potential. However, it will take more time to fully recover and reach or even surpass pre-pandemic levels.

Savills predicted that Hanoi's hotel supply will see the addition of 2 new projects with a total of 471 rooms in 2023. From 2024 onwards, an estimated 66 new projects with 11,123 rooms are expected to emerge, featuring international operators like Four Seasons, Lotte, Dusit, Wink, Accor, The Shilla, Hyatt, Marriott, and Hilton. Among these 68 new projects, 61% will be 5-star hotels. The 5-star Hilton Hanoi Opera will also temporarily close for upgrades and relaunch under the Waldorf Astoria brand.

Mr. Matthew Powell believes that this will be a positive addition to the hotel supply, especially in the luxury segment in Hanoi. Additionally, the emergence of high-end apartment products and 3-4-star hotels in the city center and surrounding areas, adding diversity to the existing tourism products in the market.

Overall, Vietnam's hotel market has seen positive shifts in recent times, aligning with the recovery of the tourism sector, and it is expected to continue playing a role in attracting foreign investors looking to expand their operations. While there is still ample room for growth, additional time will be required for a full recovery to reach or even surpass pre-pandemic levels.

The opportunities and potential sectors in hotel market in Vietnam
Vietnam's hotel market has seen positive shifts in recent times. Source: JW Marriott Hanoi

How to set up a hotel in Vietnam

Embarking on the journey of establishing a hotel in Vietnam involves several crucial steps. As the process is intricate with various legal requirements, foreign investors are advised to consult with a local expert on navigating through the company incorporation

Step 1: Land Leasing Procedures

First of all, foreign investors need to find out the location of the investment project as well as carry out initial land lease procedures. Foreign investors can use land through leasing arrangements with the State or Vietnamese economic organizations. 

Step 2: Apply for an Investment Registration Certificate

Regarding the ownership ratio of foreign investors: According to Vietnam's commitments in WTO, hotel services are considered hotel accommodation services (CPC 64110). Foreign investors are allowed to establish 100% foreign-owned enterprises or joint ventures, and there are no restrictions on foreign capital contribution.

Foreign investors seeking to establish a hotel in Vietnam must obtain an Investment Registration Certificate, which can be done through the help of a seasoned local expert in legal compliance. This is considered the initial step in carrying out a hotel construction project in Vietnam. 

In some cases, foreign investors may need to follow the procedures for obtaining approval of investment under Articles 31, 32, and 33 of the Law on Investment 2020 and Section 2, Chapter IV of Decree 31/2021-ND-CP (depends on the scale of land use of the investment project). The process of applying for the approval of investment must be completed before applying for an Investment Registration Certificate. 

Step 3: Obtain the Enterprise Registration Certificate 

To proceed with a hotel construction project in Vietnam after obtaining the Investment Registration Certificate, foreign investors must proceed obtaining the Enterprise Registration Certificate in accordance with the Law on Enterprise 2020 and relevant regulations. 

This step is also a prerequisite for operating a hotel business. Foreign investors can choose from various types of enterprises in Vietnam, including Joint-Stock Company, Single-Member Limited Liability Company, multiple-member limited liability company, Partnerships, and Sole Proprietorships. Each type of enterprise has different registration requirements and documents.

Step 4: Complete land use rights registration procedures

After the Company establishes, it needs to complete the registration procedures with the competent state authority in accordance with land laws in order to construct hotels on land that is legally owned.

Step 5: Obtain a domestic and international travel service business license

Foreign investors seeking to obtain a license for a domestic and international travel services business should compile the necessary documentation in accordance with provisions of the Law on Tourism 2017. Investors are required to submit one complete set of documents to the Vietnam National Administration of Tourism. Upon receiving a valid application, the Vietnam National Administration of Tourism will assess the documents and issue the domestic and international travel service business license for the foreign investors' companies within 10 days. Simultaneously, the tourism authority of the province where the companies are situated will be informed. If the application is declined, the reasons for refusal will be conveyed in writing with clarity.

Step 6: Obtaining the Building Permit

Before commencing hotel construction, foreign investors are required to obtain a Building Permit. The competent authority for issuing this permit is the Department of Construction.

Note: Operating a hotel is a conditional line of business for foreigners in Vietnam. Therefore, foreign investors will need to complete additional licensing procedures before the hotel can start its operations.

How to set up a hotel in Vietnam
Embarking on the journey of establishing a hotel in Vietnam involves 6 crucial steps. Source: Sofitel Legend
Metropole Hanoi

Final Thoughts

Vietnam's hotel industry is on an upward trajectory, with growing opportunities for foreign investors seeking to capitalize on its resurgence. As the nation continues to attract domestic and international tourists, the demand for accommodations remains strong, and the market is poised for further growth.

If you're considering entering the Vietnamese hotel market or expanding your hospitality business in the country, Viettonkin Consulting is here to guide you every step of the way. Our team of experts specializes in facilitating investment and ensuring a smooth establishment process. Don't miss out on the exciting prospects in Vietnam's hotel industry. Contact Viettonkin Consulting today to start your journey towards success in this thriving market.

Vietnam's travel industry is a vibrant and rapidly growing sector that has been capturing the attention of foreign investors. In recent years, the travel business in Vietnam has witnessed remarkable growth, driven by favorable tourism policies, an array of breathtaking attractions, and significant infrastructure development. The country's unique blend of rich cultural heritage and natural beauty makes it an irresistible destination for tourists worldwide.

As the interest of foreign investors in establishing their presence in the Vietnamese travel industry continues to surge, it becomes imperative to delve into the details of setting up a travel agency in this dynamic market. This article serves as a comprehensive guide for those looking to explore the potential of the travel agency in Vietnam. We'll analyze market trends, outline essential legal requirements, provide insights into business planning, and offer valuable advice on navigating the unique challenges and opportunities presented by Vietnam's travel industry.

Market Analysis of the Travel Business in Vietnam

The travel industry in Vietnam is experiencing remarkable growth, making it an enticing prospect for investors looking to set up a travel agency in Vietnam. Recent statistics indicate a substantial increase in tourist arrivals, with over 18 million international visitors welcomed in 2019, showcasing the sector's resilience and potential. This surge is attributed to progressive tourism policies, an array of captivating tourist attractions, and substantial investments in infrastructure development.

Exploring the Growth Trends in the Travel Industry in Vietnam

Examining recent statistics reveals a compelling narrative of the remarkable expansion within Vietnam's travel industry. Preceding the advent of the COVID-19 pandemic, Vietnam basked in a record influx of international visitors in 2019, marking an uninterrupted growth trend in visitor numbers since 2016. However, the pandemic and the ensuing travel constraints cast a shadow over this thriving sector, causing a precipitous drop in international arrivals in 2020 and 2021. In a bid to rejuvenate the tourism sector, Vietnam lifted its travel restrictions by March 2022. The year 2022 witnessed the return of approximately 3.66 million international visitors to Vietnam, signifying the industry's revival.

Several key factors contribute to this exponential growth. Vietnam's open and welcoming tourism policies, including visa exemptions and streamlined visa procedures, have significantly eased the process of entering the country. In the initial 15 days following the implementation of the new visa policy, there has been a significant surge in electronic visa applications, with a total of 112,058 submissions. This represents a remarkable increase of more than 70% compared to the period prior to the policy's enactment. 

Furthermore, Vietnam's diverse range of attractions plays a pivotal role in enticing tourists. From the bustling streets of Hanoi's Old Quarter to the serene beauty of Halong Bay and the vibrant Mekong Delta, the country offers something for every traveler. Rich cultural heritage, historical landmarks, and pristine natural landscapes create an irresistible allure for those seeking unique and authentic experiences. As a result, over the past five years, Vietnam received recognition as the top global heritage destination on three occasions, earned the title of Asia's leading destination four times, and was named the leading golf tourism destination in Asia for the sixth time.

Exploring the Growth Trends in the Travel Industry in Vietnam
Vietnam's diverse range of attractions plays a pivotal role in enticing tourists. Source: Internet

Infrastructure development has also been a driving force behind the growth of the travel industry. Investments in modern airports, highways, and accommodation options have made it easier for travelers to explore Vietnam's diverse regions. For example, by the end of June 2022, Vietnam had about 33,330 tourist accommodation establishments with 667,000 rooms. This increased accessibility enhances the overall tourism experience and encourages tourists to explore beyond the traditional tourist hubs.

Target Demographics for Tour Operation in Vietnam

To successfully establish a travel agency in Vietnam, it's crucial to have a deep understanding of the primary target audience for travel services in the country. Vietnam's appeal extends to a broad spectrum of tourists, but several key demographics stand out.

Understanding the preferences and behaviors of tourists visiting Vietnam is equally essential. Travelers often value experiences that provide insights into local culture, interactions with friendly locals, and opportunities to explore off-the-beaten-path destinations. Tailoring travel services to align with these preferences can lead to success in the vibrant Vietnamese travel industry.

Target Demographics for Tour Operation in Vietnam
Vietnamese cuisine is renowned worldwide for its flavors and freshness. Source: Internet

Step-by-Step Guide to Establishing a Travel Agency in Vietnam

When embarking on the journey to establish a travel agency in Vietnam, it's essential to navigate through a series of critical steps diligently. Understanding these steps in detail is crucial for a successful venture into the travel services industry within Vietnam.

Legal Requirements and Licensing for Travel Agencies in Vietnam

Prior to establishing your travel agency, it's paramount to ensure complete adherence to Vietnam's legal regulations. This encompasses the acquisition of the essential licenses and permits that are mandatory for conducting business operations within the country. The Vietnam National Administration of Tourism (VNAT) is the governing body responsible for overseeing tourism-related licensing. To successfully initiate your travel agency, it is essential to acquaint yourself with the precise licensing prerequisites and procedures stipulated by the VNAT. This crucial step forms the bedrock for the smooth, legal operation of your business.

The procedures for setting up a travel agency necessitate specific documentation, including a formal request for business establishment registration and a travel business license. In terms of charter capital, a mandatory deposit must be made in a designated bank. The deposit amounts are as follows:

These regulations are established under Decree 94/2021/ND-CP, emphasizing the importance of strict compliance in your pursuit of establishing a legally operating travel agency in Vietnam.

Business Planning and Registration for Travel Services in Vietnam

Crafting a comprehensive business plan is the foundational cornerstone for a successful travel agency. Your business plan should intricately outline your agency's objectives, target market, an exhaustive list of services you intend to offer, and detailed financial projections. Beyond conceptualization, registering your travel agency as a legal entity is pivotal for both liability protection and establishing your business's credibility. Consider legal structures such as a Limited Liability Company (LLC) or a Joint-Stock Company to initiate your operations with a strong legal foothold.

Location and Infrastructure for Travel Agencies in Vietnam

Selecting the right location for your travel agency plays a pivotal role in your business's success. Optimal locations include areas with high foot traffic, proximity to tourist hubs, or places with easy accessibility for your target customers. Furthermore, the establishment of an inviting office space is crucial. This encompasses essential infrastructure such as advanced booking systems, effective communication tools, and a welcoming ambiance. This holistic approach ensures that your travel agency operates seamlessly while enhancing customer service, ultimately leading to customer satisfaction and business growth.

Location and Infrastructure for Travel Agencies in Vietnam
Selecting the right location for your travel agency plays a pivotal role in your business's success. Source: Internet

Staffing and Training for Tour Operation in Vietnam

Your travel agency's staff plays a central role in shaping your business's reputation and customer satisfaction levels. To ensure a successful operation, it's essential to hire qualified and experienced staff who are well-versed in the intricacies of the tourism industry and exceptional customer service. Additionally, providing ongoing training to your team is vital. This keeps them updated on the latest industry trends and customer expectations, enabling them to provide exceptional service consistently. Exceptional staff can elevate your agency's reputation, foster customer loyalty, and contribute significantly to your business's success.

Mindful Notes When Establishing a Travel Agencies in Vietnam

While embarking on your journey to establish a travel agency in Vietnam, understanding and embracing the local culture is paramount. Cultural sensitivity is more than just a courtesy; it's a core aspect of providing exceptional service in the travel industry. In Vietnam, respecting customs, traditions, and social norms is key to forging meaningful connections with both your clients and local partners. For instance, understanding the significance of traditional Vietnamese holidays, greetings, and gestures can go a long way in building rapport. To further illustrate, addressing elders with proper titles like "ông" and "bà" shows respect for age and experience.

Competitor Analysis plays a pivotal role in ensuring your travel agency thrives in the dynamic Vietnamese market. As the tourism industry continues to grow, the landscape becomes increasingly competitive. Statistical data reveals that in 2019 Vietnam is home to 2,67 thousand travel agencies. Hence, conducting a comprehensive analysis of the local travel market helps you identify gaps, opportunities, and areas where your agency can stand out. Strategies to differentiate your services could include curated tours that showcase unique cultural experiences, partnerships with local businesses, or innovative marketing campaigns that resonate with your target audience.

Sustainable Tourism Practices are not just a global trend but a necessity in the travel business. In Vietnam, eco-friendly and responsible tourism practices are gaining traction. Travelers increasingly seek experiences that minimize environmental impact and promote the well-being of local communities. By adopting sustainable tourism practices, such as reducing single-use plastics, supporting local artisans, and contributing to conservation efforts, your travel agency can align with evolving customer preferences while contributing positively to the destinations you serve.

Final Thoughts

In conclusion, venturing into the thriving travel industry in Vietnam offers immense potential for foreign investors. The robust growth trends, diverse demographics of tourists, and the increasing focus on sustainable practices make it an attractive destination for establishing a travel agency in Vietnam. The opportunities are abundant, but so are the challenges. Navigating these waters requires in-depth market knowledge, cultural sensitivity, and a commitment to sustainability. At Viettonkin, we understand the intricacies of the Vietnamese market and possess the expertise to assist you in every step of your journey to set up a travel agency in Vietnam. Whether it's legal requirements, market analysis, or fostering local partnerships, we have the resources and experience to ensure your success. Don't miss out on the vibrant travel landscape of Vietnam. Contact Viettonkin today and let us be your trusted partner in realizing your travel agency dreams in Vietnam.

Unlock Vietnam's Market: Download Our Comprehensive FDI eBook Now!

Vietnam is emerging as a prime destination for foreign direct investment (FDI), driven by rapid economic growth, favorable government policies, and an investor-friendly business environment. This eBook provides a deep dive into Vietnam’s economic landscape, highlighting key industries such as manufacturing, real estate, and digital banking that attract FDI. It also explores the government’s proactive measures to streamline investment procedures, improve infrastructure, and offer tax incentives for foreign enterprises. Additionally, it covers crucial insights into market entry strategies, regulatory requirements, and socio-cultural factors that influence business success in Vietnam.


Download the eBook now to gain expert insights into successfully navigating Vietnam’s dynamic investment landscape!

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Unlock Vietnam's Market: Download Our Comprehensive FDI eBook Now!

Vietnam is emerging as a prime destination for foreign direct investment (FDI), driven by rapid economic growth, favorable government policies, and an investor-friendly business environment. This eBook provides a deep dive into Vietnam’s economic landscape, highlighting key industries such as manufacturing, real estate, and digital banking that attract FDI. It also explores the government’s proactive measures to streamline investment procedures, improve infrastructure, and offer tax incentives for foreign enterprises. Additionally, it covers crucial insights into market entry strategies, regulatory requirements, and socio-cultural factors that influence business success in Vietnam.


Download the eBook now to gain expert insights into successfully navigating Vietnam’s dynamic investment landscape!

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